Nielsen Spaceman 12.7

Nielsen Spaceman by The Nielsen Company is a professional retail space planning solution that helps retailers and consumer packaged goods manufacturers design, optimize, and communicate store planograms. By combining fixture layouts, product data, and performance metrics, it enables teams to create shelf sets that improve shopper experience while driving category growth and profitability.

Key capabilities:

• Planogram design: Build and edit planograms with drag-and-drop fixtures and products, applying merchandising rules and calculating facings, capacities, and pack-out automatically.
• Data-driven optimization: Use sales and market data (including Nielsen measurement data where available) to align space with demand through metrics like space-to-sales, days of supply, share of shelf, and margin impact.
• Assortment and clustering: Create store- or cluster-specific planograms and run what-if scenarios to evaluate SKU additions, deletions, and layout changes before execution.
• Execution and compliance: Generate printable planograms, shelf labels, and planogram reports; distribute to stores and track compliance with exception reporting.
• Collaboration and governance: Standardize workflows with templates, validation checks, and version control to ensure consistency across teams and locations.
• Integration and data management: Connect to product masters, images, and syndicated data; import and export in common retail and category management formats.

Benefits:

• Optimize shelf space to improve sales, availability, and shopper navigation.
• Shorten planogram creation cycles and reduce manual rework.
• Enhance retailer–manufacturer collaboration with fact-based recommendations.
• Improve in-store execution and consistency across markets and formats.

Who uses it:

• Category managers, space planners, merchandising teams, sales and shopper insights analysts in retail and CPG organizations.

Note: Specific modules and integrations may vary by configuration and market.

Nielsen Spaceman is developed by The Nielsen Company. The most popular versions of this product among our users are: 10.1, 11.0 and 11.1. The name of the program executable file is Spaceman.exe.

You can check SpaceMan 99, Kestrel Communicator, Don't Look Now and other related programs like Derrek Quest 6 at the "download" section.